Tuesday, February 3, 2009

Project 1 - Vans

Vans skate store -
Details such as the curved U ramp can be seen throughout the store, as well as exposed metal framing and concrete - materials that communicate skateboard culture. Another dominant material is birch wood used for tables, benches and several of the shelving units. The store is composed of four major pathways leading through apparel merchandise. All the way back are the company’s famed shoes dotted on display along a wall of birch paneling.
Display units and storage functions as dividers throughout the store and create sections (ie. skateboards, surf, accessories, shoes). Many tables and racks are on a slant and might clog circulation/keep a customer lingering. Mounted metal racks on the wall reach high and exhibit much of the clothing, advertisement paneling and framed sponsored sport exhibits.

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