Project 2: Mood Board & Logo Sketches

Logo Sketch(s)

Here are some logo sketches I did with the word “reverb”. Because of the nature of the word, I was leaning more towards repetition and/or reflection of the letters themselves in order to create a logo.



These are various images that I thought would pertained to the word “reverb.” I took these because there are only so many ways of visually communicating sound, since is not visible. While taking/choosing these, I noticed that there seems to be an emphasis on light refraction/waves, as well as organic repeating matter, and hand crafted letterforms.

Reverb Moodboard and Logo Sketches

I began my research by looking for examples of artists and scientists who have attempted visualizing sound. These images mostly consisted of strong geometry, fractals, lines, or concentric circles. 

Logo Sketch

As I mentioned in my Mood Board, my concepts for the Reverb logo are based on the idea of visible vibrations. When I think of the word “reverb” I think of sound, and more specifically sound waves. By using thin lines and repetition, I wanted the create a visual representation of sound and movement.

Group 2: Project 4 - Valentine's Day Party

Our Valentine's Day party takes a different approach. The event is called KRIMZEN and the theme is a bloody valentine. Basically, anything dark, bloody and out of the ordinary is associated with this party and anything goes. The party will take place on the eve of Valentine's Day which just so happens to be Friday the 13th at Glas Kat in SOMA.

Mood board for Valentines project. group 6

Our theme is valentines for singles but hope they can come together at last. That's why there are single hearts on the mood board. The place is going to be at the beach. And hope they can meet their romantic ones from the party. Therefore, there is this kind warm feeling in the mood board as well.

Proj 2 - mood board, plastic boxes

My idea is to have all the display cases/boards be made out of clear plastic to take advantage of the very large space and ambient light. Clear plastic is a very clean, crisp element, reminiscent of water and air and other "stream"-like concepts. It also allows light to stream through. I think it is very important for the exhibit to not overshadow the work presented, instead functioning as a supporting foundation for the pieces, much like the DAI department itself.

Project 2: Name Mood Board

Because this is the 20th anniversary of the show, I think of Stream as streamers, which is used for celebration with images of fireworks, confetti, and bright colorful lights. I also see stream as, of course, waterfalls. Since this exhibit is only in the Spring, I picture flowers like the cherry blossom.

Mood Board - Noriko Matsuba

In attempt to deviate from the obvious "stream" as a river or flow of water, I tried to create a mood board that alludes to a stream of consciousness or abstraction, perhaps like a stream of ideas.

Project 2: Paul Carlson -- Mood Board

For the mood board, I was playing around with the idea of 'stream' in the literal sense. I think depictions of nature also play well into the whole green design and sustainability themes without being too over-the-top about it. Bright, vibrant colors and natural phenomena also reinforce these drivers.

Project 2

Concept mood board where the tone is colorful, playful and dynamic and has a constant design aesthetic. Re-use and 'low tech' in materials.

marion g. project II: mood board

These are my ideas for the mood board theme "stream". I did better by choosing natural sources for the theme.

Project2/Steve Belale

stream of thought. stream of light. stream of ideas. streamline. 

i like the fluidity accompanied with the word stream.

smooth. round. straight. natural. artificial. beautiful. 

Mood Board : Stream

Here are Is the Mood board representing what i belief Stream should or could represent. Its a clean flowing word so I have selected images to reflect what can be done within the show. I have also included over show exhibit stands for inspiration.

Project 2: Mood Board

The name for the show is “steam” after the idea of steamers. It is a party item, so the show should be party like with party items such as balloons and cake with sweets. The logo should be a fluid wiggle symbol like how the strips are from the streamer. Some ideas that I came up with were ribbons, flowy lines, curves, many things that twisted. The images I gathered are some examples of what I thought of.

Sherwin David - Project 2: Stream Mood Board

Since we all came up with the name 'stream' for the 20th anniversary of this year's DAI student exhibit, my mood board consist of images relating to the word. I was envisioning images that flow like the stream or a river without being too literal. I thought that images of flowing hair and waterfall as well as auroras to be interesting. Brain waves and the like also came into my thoughts how shapes of streaming or flowing or waves can be found in nature such as trees or in space. I included images in my mood board that might inspire some of us to use for the logo, logotype or both.